Academy Plus Registration

Academy-Plus is geared for veteran chamber executives, including those that have graduated from Academy and the U.S. Chamber's Institute program.

Academy-Plus will include two three-hour workshops on topics beyond the usual curriculum presented at chamber association conferences. The workshops will be held on Monday afternoon, August 9th and Tuesday morning, August 10th at the offices of the California Chamber of Commerce in Sacramento CA.

Looking for professional development programming that’s new and exciting and goes far beyond the basics?

If so, this year’s Academy-Plus program may be just what you need.
The Academy-Plus program is presented for the continuous learning for veteran Chamber chief executive officers and Academy and Institute graduates looking for “what’s next.”

This year’s programming, held in conjunction with the association’s three-year Academy program, will be informative and stimulating and may even challenge long-established notions of the normalcy in organization management.

The Monday afternoon session on August 9th will feature Barbara Weaver Smith Founder and President of The Whale Hunters and co-author of "How to Land Big Sales and Transform Your Company." This will be a unique strategic sales workshop presenting a powerful method for business growth expressed through the metaphor of the centuries-old whale hunt. The program will focus on creating a disciplined sales culture with a process that includes scouting, hunting and harvesting.

The Tuesday morning session on August 10th will feature Dan Rasmus, author of "Listening to the Future" which will help attendees understand potential future scenarios and how to effectively plan for them.

The cost for the Academy-Plus program – 2 three-hour workshops, breaks and the Monday evening networking event at the California Museum - is $300 per person.
Space is limited and expectations are that this year’s Academy-Plus program will be a sellout.

WACE members that are graduates of Academy, have been a CEO for five or more years or have graduated from the US Chamber Institute program are invited to participate in Academy-Plus.